Video ads on LinkedIn are highly effective in engaging professionals and driving action.

Steps to Create LinkedIn Video Ads:

1. Step 1: In LinkedIn Campaign Manager, create a Sponsored Content campaign and select the “Video Ad” format.

2. Step 2: Upload your video (ensure it is high quality and relevant).

3. Step 3: Write an engaging headline and include a clear call-to-action.

4. Step 4: Set your budget and targeting.

Actionable Tip: Keep videos short (15–30 seconds) and focused on one clear message to maximize engagement.

Conclusion: LinkedIn Video Ads offer an engaging way to reach your audience. Use Embark+ to enhance video performance and track key metrics.