YouTube ads are a powerful way to attract local customers. Here's how to create a campaign that leverages local targeting:
Steps to Set Up YouTube Ads for Local Traffic:
1.Choose the Right Campaign Objective:
In Google Ads, select Local Campaign or Video Campaign depending on your goal.
Use the Embark Funnel tools to plan ad placement and optimize audience targeting.
2.Create a Video Ad:
Keep the content concise and engaging. Highlight your location and services.
Use the call-to-action (CTA) to encourage visits or calls.
3.Enable Location Extensions:
Under campaign settings, link your Google My Business account to ensure your ads show location details.
4.Monitor and Optimize:
Regularly track performance using AI-driven analytics tools like Embark+ for data-driven improvements.